The Dairy Queen® System Makes a Smoothie

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The Dairy Queen® System Makes a Smoothie Move http://ow.ly/cPFIc

Orange Julius® Premium Fruit Smoothies and Orange Julius Originals to Roll out to All DQ® Locations

MINNEAPOLIS–(BUSINESS WIRE)–In a merger of two iconic brands, the Dairy Queen® system is rolling out Orange Julius® Premium Fresh Fruit Smoothies and Julius® Originals to all DQ® locations in the United States and Canada.

“We are looking to shake up not only the $3 billion smoothie category in the U.S. but also our competition”

“With an assortment of fruit choices, variety and convenience we will offer in this beverage category, it will be like having a smoothie shop within a DQ restaurant,” said Barry Westrum, executive vice president of Marketing for American Dairy Queen Corporation. “This is a perfect addition to our menu for customers who want a healthier quick snack or a treat at any time of the day.”

Orange Julius Premium Fruit Smoothies and Julius Originals will be rolled out to more than 4,000 Dairy Queen locations in the U.S. and Canada by November. Currently more than 800 DQ Orange Julius stores in the U.S. and Canada, most of which are mall locations, carry Orange Julius beverages.

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About Smoothie Essentials - ShelleRae

Welcome! I am ShelleRae and I am very excited you are here. I joined the Smoothie Essentials team about 5 years ago now. Always health conscious and into prevention versus medication it seemed natural when the opportunity came up to take on the creation of this blog and the MatchaGT blog as well. As mother to three and surrogate to many more I've practiced much of what I write on sometimes with great success and other times with a bit less. My friends and family are my test kitchen and my facts are most often from WebMD - they seem to have a fairly accurate and conservative approach. The Smoothie Essentials product is a line of boosts that add functionality to one's daily foods without adding flavor or colors. (except for MatchaGT and green blend) making it easy to "hide" them from the finicky eaters we all know and love. From stirring them into yogurts, smoothies, frappes and even juice drinks it all come out with the original flavor being center star.. My inspiration comes from others who also are striving to live a better life through lifestyle changes. More information is available at www.SmoothieEssentials.com or by emailing shelley@juicesolutions.com

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